The Island × Fuze Tea

Original Format

The Island × Fuze Tea

Client: Fuze Tea / The Coca-Cola Company — Year: 2026

Five years of The Island and one immersive destination where music, nature and wellbeing come together through world-class DJ sets, boat parties, sunrise yoga, guided meditation, kayaking and hot air balloon rides in the unique setting of Pantelleria, brought to life with Fuze Tea for the third consecutive year.

Video

Gallery

The Island × Fuze Tea — photo 1 The Island × Fuze Tea — photo 2 The Island × Fuze Tea — photo 3 The Island × Fuze Tea — photo 4 The Island × Fuze Tea — photo 5

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Brand experience and music branding: our approach

We are Musa, a Milan-based brand experience agency. Our event planning and music branding work connects brands and people: from strategy and events to brand activations and branded content, we choose approaches and collaborations around the brief.

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