Paola & Chiara for Bilboa

Branded Content

Paola & Chiara for Bilboa

Client: Bilboa — Year: 2023

MediaCom and Musa identified the perfect match between Bilboa and Paola & Chiara to promote sunscreen lines. The campaign rode the wave of the duo's comeback in an integrated operation of major cultural and commercial impact.

Gallery

Paola & Chiara for Bilboa — photo 1 Paola & Chiara for Bilboa — photo 2

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Brand experience and music branding: our approach

We are Musa, a Milan-based brand experience agency. Our event planning and music branding work connects brands and people: from strategy and events to brand activations and branded content, we choose approaches and collaborations around the brief.

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